Researching potential advertising opportunities, analysing the most appropriate to suit your product, budget and timescale, and negotiating rates is one of the services on offer.
Caroline also has experience of selling advertising space - her experience on both sides of the coin give her insight into the negotiating mindset of both parties. Caroline only sells advertising, or any other product, to those she genuinely believes would benefit from it. Research skills and ability to understand customer needs, ensure time is only spent approaching appropriate customers.